Oz Thakkar
Driving My Life | Uber
Discover the essence of our film – a testament to the profound connection Uber drivers have with the empowering freedom and flexibility the platform provides. We aimed to showcase Uber as not just an employer, but a source of loyalty, offering numerous benefits and unparalleled flexibility.
Through the lens of Adeyinka’s story, we invite you to feel the warmth and empathy that comes with understanding the challenges he faces – balancing work, family, obligations, and personal passions. The film is a journey that resonates with the audience, evoking satisfaction and positivity as they witness how Uber enables Adeyinka to navigate his complex life.
This cinematic piece played a pivotal role in the social media campaign “Driving My Life,” a collaboration between Uber and the Times, directed by James Waterhouse, co-directed by Oz Thakkar, and proudly produced by Crooked House Films.
